AnthonyCSmith

The European Council on Foreign Relations (ECFR) is a European think tank launched in October 2007 and is financed by billionaire and philanthropist George Soros.

Headed by Executive Director Mark Leonard, it’s goal is to provide strategic analysis on the European Union’s foreign policy performance, and to promote a more coherent and vigorous European foreign policy.

I created the new identity and visual style for this new think-tank. This included production of all launch materials, website and publications. As a continuing relationship with the client I produced all subsequent print materials.

www.ecfr.eu
Designed at R&D&Co

Working across the key markets of USA, UK, Australia and Central Europe, STA Travel is one of the largest travel organisations for students and young people in the world.

I was part of a small team that worked on defining their story, vision, mission and values.

This resulted in a new logo, colour palette, typeface and visual system. One of the key observations we addressed was ‘all travel companies use similar photography to advertise their products and engage with their customers’. We developed a way to make a photo, an STA Travel photo. ‘Face to Face’ with the world was born, bringing a point of view perspective to their visual style.

Designed at R&D&Co