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Glenfiddich Virtual Distillery Tour


Filmed from the point of view of a visitor to the distillery in Scotland, the Glenfiddich Distillery Experience aims to enable ambassadors to take guests on a very personal tasting tour. Purple was tasked with creating a memorable, educational and engaging experience.

The experience allows Glenfiddich’s ambassadors to take guests on a personal tasting tour of the distillery. The tour is built in a way that people experiencing it don’t notice the vast amount of technology and design that went in to it. This approach allow the viewers focus to be on the storytelling, history and the experience of being taken on a journey.

“The Glenfiddich Distillery Experience is the next best thing to putting our guests on a plane and flying them to Scotland.”
Coralie Vial, Glenfiddich brand manager

Designed at Purple Creative
Launch photo’s CC: @philjoyce @themrwyatt


March 19, 2013
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City of Westminster Libraries


The City of Westminster undertook a programme of redevelopment in order to make their libraries fit for purpose. Their USP ‘Explore your library’ was used as the starting point for design treatments – words and quotes were brought to life in, on and around the libraries.

Church Street Library, which I designed the interior graphic look and feel for, as well as signage design, is built on the site of the theatre where Charlie Chaplin first performed. Quotes and big arrows were used to help create drama and help borrowers get around the library easily.

Designed with the local people at its heart, the library has and still is proving to be an invaluable community resource.

The renovation of Church Street Library.
Designed at DC&Co


August 11, 2010
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