AnthonyCSmith

Filmed from the point of view of a visitor to the distillery in Scotland, the Glenfiddich Distillery Experience aims to enable ambassadors to take guests on a very personal tasting tour. Purple was tasked with creating a memorable, educational and engaging experience.

The experience allows Glenfiddich’s ambassadors to take guests on a personal tasting tour of the distillery. The tour is built in a way that people experiencing it don’t notice the vast amount of technology and design that went in to it. This approach allow the viewers focus to be on the storytelling, history and the experience of being taken on a journey.

“The Glenfiddich Distillery Experience is the next best thing to putting our guests on a plane and flying them to Scotland.”
Coralie Vial, Glenfiddich brand manager

Designed at Purple Creative
Launch photo’s CC: @philjoyce @themrwyatt

First Drinks Brands added Zubrowka vodka to its portfolio at the start of 2012. Zubrowka, is unlike other vodkas, so we didn’t want the relaunched look and feel to look like other vodkas either.

Kristjana S Williams was commissioned to capture the uniqueness of the product and bring Zubrowka’s 600 year history to life. The illustration style was applied across all brand communications and channels; as sets for our immersive theatre company; as on-trade items; on digital channels, including web, Facebook and Twitter; and on identity collateral like letterheads and brand communications.

As lead creative designer I worked with the illustrator to produce our brand look and feel as well as producing all initial launch materials across all platforms.

Designed at Purple Creative